Project Overview/Challenges:

Besides the regular technical upgrades for the website, another important factor was to create a buzz with members.  The project became not only to create an interactive , easy to navigate website, but one which can attract and audience.  desme also needed to create simple front end for a complex backend that addressed scheduling, event management, membership managements and automated recurring payment. This organization is part of a large Sporting Events Organization and all their emails needed to be routed and managed via the current social sites DNS.  On top of all that, budget was limited: the previous experience the organization had with its original web developer was not good, and they were understandably "gun-shy".  So, very quickly we identified that the project needed expert database implementation, appealing graphic design, effective online marketing campaign, network engineering for all the email DNS setup and with a limited budget.

desme Solutions:

desme broke down the project systematically.  Realistic budgeting and creating the technical solution.  desme created a budget which was incentive heavy, thus giving the client the flexibility to spend only when it performs.

Results:

Within 4 weeks the project was completed and the brand new website was launched.  With the new "newsletter broadcasting system" client was able to contact all the current and previous members regarding the new website.  With the help of the targeted online marketing campaign the web traffic started to pick up immediately.  Because of the 100% automated billing process including recurring payments- the administration of hundreds of member became very easy and simple. 

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